I have 2 different ideas for my biz focus… How do I decide?

This week I received the same question from two different clients…

And it was a GOOD one.

They asked: “I have two different ideas for my business / for who I want to work with…how do I choose?”

Sound familiar?

I know when I was starting out as a Health Coach I was SO torn between weight loss coaching and spiritual/intuitive/mindful eating work.

Choosing one felt like I was missing something really important.

I worked diligently to build my business but I always felt like something was off and misaligned, and because of this I struggled to gain any traction.

BUT when I did the “Super Niche” approach I share in this week’s video I finally went from $25k a year to $85k and was able to leave my 9-5 and go full time because I had clients waiting to work with me!

A few years later, when I was transitioning from Health Coaching to Business Coaching I got MASSIVELY stuck again…like for 9 months.

I literally couldn’t show up on social media or share anything because I was in the thick of an identity crisis…

“Who am I? Am I a health coach or a business coach? How do I possibly give up one or the other? Who am I talking to? What do I offer?”

But when I started practicing the “Umbrella Approach” I share in today’s video, again it all shifted an my business TRIPLED.

SO, whether you are just starting out, or if you’ve been in business for years and you’re stuck on whether to go in THIS direction or THAT… so much so that it is starting to drive you CRAZY…

then this week’s video is for you!




Let me know in the comments…what are you going to do this week to start to take this insight and turn it into action to move forward in your business and in your life?

I’m sending you so much love!

Talk to you soon.

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  • This was really helpful. I often get stuck in an all or nothing mentality which leads to inaction so I really liked hearing more about the umbrella approach. Thanks Krissy!